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Science of CX
Dec. 10, 2021

James Hipkin: The 5 Ways Customers Contribute Revenue

James Hipkin: The 5 Ways Customers Contribute Revenue

Over a 40 years career, James worked in marketing and advertising at a high level. Since 2010, he has built his clients’ businesses with digital marketing.

James is an accomplished, forward-thinking marketing professional. His clients included Sprint, Apple, Wells Fargo online bank, Nestlé, and Toyota. They appreciate his practical, no-nonsense approach. 

He cuts through the noise and with a plain-spoken style, helps business owners understand how they can use their website and digital marketing to grow.


Key Takeaways;

  • Why it’s important to focus on your smallest circle of customers that generate most of your leads. 
  • Sealing the deal. Effective ways to speak to all your potential and current clients. 
  • How to make your best customers feel appreciated and prioritized. 
  • The 5 different ways in which best customers contribute revenue
  • The relationship marketing mindset shift. 
  • Website marketing. How to ensure that your web pages have all the required elements. 
  • Inspiring your sales team as a way of improving customer experience. 
  • Creating content for both loyal and prospective customers. 

Connect With James. 

Website - https://inn8ly.com/#why-inn8ly 

LinkedIn - https://www.linkedin.com/in/jameshipkin/

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scienceofcx@gmail.com

steve@scienceofcx.com