Howard Tiersky: Winning Digital Customers

Feb. 18, 2022

Howard Tiersky: Winning Digital Customers

Howard Tiersky: Winning Digital Customers
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Howard Tiersky is the author of the WSJ bestselling book Winning Digital Customers: The Antidote to Irrelevance. He is also the founder of digital transformation agency, FROM, which has won over 100 awards for user experience design, and helped to redesign the Avis app which is now ranked by JD Powers as #1 in the industry.

In his 25 year career helping large enterprises win in the digital space, Howard has worked on projects for dozens of Fortune 1000 companies and has been named one of the “Top 10” Digital Transformation influencers by IDG as well as by Enterprise 360.

Key Takeaways

  • Defining digital transformation
  • Factors that have accelerated digital transformation and how it has affected our personal and professional lives. 
  • How business leaders should digital transformation. 
  • How companies can use digital transformation to gain a competitive edge over rival companies or businesses 
  • Preparing to expect the unexpected.
  • How digital transformation has affected employee behavior and their ability to embrace change.
  • Howard takes us through the different types of digital transformation projects that he’s been involved in.
  • The debate around augmented reality and whether or not it's relevant to the live events domain.

Connect with Howard

LinkedIn -  

Website -  

Twitter -  

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