Adam Hirsen: Screens- We Are Mesmerized by Our Digital Engagement Systems

Adam is the Co-Founder and CEO of UPshow. UPshow is the customizable engagement platform that capitalizes on businesses’ existing screens to deliver better audience experiences. 

Prior to UPshow, Adam was CEO and co-founder of SparkReel, the social media technology agency that evolved into what UPshow is today.  Prior to SparkReel, Adam was a VP at Sterling Partners, a Chicago venture capital firm. 

Adam’s first entrepreneurial venture was the creation of TextAway, a mobile messaging startup.  He is also an avid pilot who enjoys traveling across the country with his family.

Key Takeaways. 

• The psychology and the evolution of how screens have inspired our behaviors and experience for the better
• The movement from a static less interconnected signage in messaging into more digital signage in the commercial business world. 
• The philosophy behind motion, dynamism, and interactivity
• How screens are bridging the physical and the digital to create a more personalized and memorable immersive experience 
• How did covid drive the brick and mortar businesses towards a more digitized contactless customer and employee experience?
• The analytical side of things and how we can use the data we get back to make more informed decisions in this day and age
• Showcasing different educational content to market to an audience that appeals to your business. 
• The effort involved to transform a business into a more digitized setup
• Why businesses and organizations are suffering in terms of workforce and what they need to do to ensure better employee experience

Connect with Adam

LinkedIn - https://www.linkedin.com/in/ahirsen/ 

Website - https://www.upshow.tv/ 

Twitter - https://twitter.com/ahirsen

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scienceofcx@gmail.com

steve@scienceofcx.com